Box Office: ‘Fifty Shades Freed’ Beats Bunnies and Heroes

The final chapter in the Fifty Shades saga, Fifty Shades Freed, didn’t match the opening weekend domestic box office of either Fifty Shades of Grey or Fifty Shades Darker. However, it’s opening numbers worldwide were enough to nudge the franchise starring Jamie Dornan and Dakota Johnson over $1 billion.

Ringing up $38 million domestically over its first three days in release, Universal Pictures’ Fifty Shades Freed was down $8 million from 2017’s Fifty Shades Darker. The opening weekend domestic box office numbers were also down $47 million from 2015’s Fifty Shades of Grey‘s first weekend box office numbers.

The weekend’s other new releases, Peter Rabbit and The 15:17 to Paris, performed about as expected and finishing in second and third place, respectively. Peter Rabbit received an A- score from audiences, according to Cinemascore, while The 15:17 to Paris only earned a B- average among ticket buyers. Critics weren’t into any of the three major studio releases, with Peter Rabbit sitting at 58%, The 15:17 to Paris at 21%, and Fifty Shades Freed at just 10% on Rotten Tomatoes. None of the big releases managed a fresh score, but the weekend’s two limited releases – Permission and Golden Exits – raked in mostly positive reviews on Rotten Tomatoes.

Box Office Top 10: February 9-11, 2018

  1. Fifty Shades Freed – $38,806,000
  2. Peter Rabbit – $25,000,000
  3. The 15:17 to Paris – $12,600,000
  4. Jumanji: Welcome to the Jungle – $9,825,000
  5. The Greatest Showman – $6,400,000
  6. Maze Runner: The Death Cure – $6,000,000
  7. Winchester – $5,050,000
  8. The Post – $3,500,000
  9. The Shape of Water – $3,000,000
  10. Den of Thieves – $2,870,000

The Fifty Shades Freed Plot: Believing they have left behind shadowy figures from their past, newlyweds Christian (Jamie Dornan) and Ana (Dakota Johnson) fully embrace an inextricable connection and shared life of luxury. But just as she steps into her role as Mrs. Grey and he relaxes into an unfamiliar stability, new threats could jeopardize their happy ending before it even begins.

Box Office - Fifty Shades Freed Jamie Dornan and Dakota Johnson
Dakota Johnson and Jamie Dornan star in ‘Fifty Shades Freed.’ (Photo © 2017 Universal Studios)