Freddie Mercury, Queen’s iconic frontman, has been named an honorary Angry Bird. As part of Freddie For A Day, an annual celebration of Freddie Mercury’s birthday, Mercury has been immortalized as “Freddie the Angry Bird” and can be seen riding his bicycle to Queen’s “Bicycle Race” track in a new animation from the Angry Birds creators.
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Freddie For A Day and Rovio Entertainment have teamed up on this Freddie Mercury tribute. Additionally, Queen members Brian May and Roger Taylor are taking part in a special Freddie For A Day fundraising event to raise funds for Mercury Phoenix Trust – Fighting Aids Worldwide. Angry Birds will also be raising funds by releasing a limited-edition Freddie Mercury Angry Bird T-shirt via Angry Birds and Bravado webstores. A portion of the proceeds will be donated to the Mercury Phoenix Trust.
Discussing their involvement in Freddie For A Day, Rovio CMO Peter Vesterbacka stated: “Freddie for a Day is such a great way to honor Freddie’s fun and flamboyant spirit while delivering an important message, and we’re delighted to be supporting them in our own Angry Birds style. Queen’s music has endured for a reason, because its creativity and contagious fun appeals to fans of all ages, and we’re happy to help keep Freddie’s memory and music alive for new generations of fans.”
Source: Rovio Entertainment