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Keds and Taylor Swift Announce a Fan Contest with a Trip to London as the Grand Prize

Taylor Swift’s heading out on the European leg of her RED Tour next month which will include stops in Berlin and London, and Keds – a sponsor of that leg of her tour – is offering a chance for one lucky fan to win a trip to London to watch the Grammy-winning singer perform live. Per the official announcement, Keds will choose one lucky winner to receive a trip for four including airfare, hotel, and tickets to Swift’s February 11, 2014 concert at London’s O2 Arena.

“We’re thrilled to be part of Taylor Swift’s European RED Tour and to be offering our fans fun and exciting ways to experience Keds®,” stated Rick Blackshaw, president, Keds®. “It was awesome to see Taylor wearing Keds® on stage, and going on tour with her in North America helped us meet over a million brave girls who share the same type of love for our sneakers that Taylor does. We can’t wait to meet even more fans who are inspired by being fearless with style.”

The contest details: “Visit the Keds Facebook page and show off your best concert style by uploading a picture of the outfit you would wear to the show inspired by the vibrant London street style scene.”

Taylor Swift fans can enter for a chance to win through January 26, 2014. The contest is open to UK and U.S. residents. For more info, visit Facebook.com/Keds.

This post was last modified on March 5, 2023 9:57 pm

Rebecca Murray: Journalist covering the entertainment industry for 23+ years, including 13 years as the first writer for About.com's Hollywood Movies site. Member of the Critics Choice Association (Film & TV Branches), Alliance of Women Film Journalists, and Past President of the San Diego Film Critics Society.
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