On March 9, 2015, Food Network will premiere the new series Food Fortunes in which “food visionaries” will have the chance to get funding for their inventions. The eight episode first season will feature an investors panel made up of restaurateur Willie Degel, Planet Hollywood International CEO Robert Earl, The Gerber Group CEO Scott Gerber, Dan Glickberg Food founder Dan Glickberg, food and wine expert Daniel Green, Michele Foods Inc founder Michele Hoskins, Taste Savant CEO Sonia Kapadia, and Pat LaFrieda of Pat LaFrieda Meat Purveyors. Four of the investors will be listening to the inventors and choosing whether or not to invest during each episode.
“Food Fortunes gives a behind-the-scenes look at what goes into the business side of creating a culinary empire,” stated Bob Tuschman, General Manager and Senior Vice President Programming, Food Network. “These inventors must capture the attention and imagination of some of the most successful executives in the culinary world to make their dreams a reality.”
Throughout the season, food-savvy entrepreneurs have an unprecedented opportunity to pitch their products to a panel of high-profile investors, in hopes that they will score funding that can help them launch or expand their businesses. But the panel wants to make sure that they will make a return on their investments. Whether they are being pitched an ultra-healthy coffee franchise, an American take on Indian food, or a robot that serves as a personal chef, it is every investor for themselves as they argue it out for a chance to get a piece of the action. The up-and-comers must come to the stage with a well-thought-out game plan, and they must also win over the consumer audience who will help the investors decide if a product is truly worthy.
-By Rebecca Murray
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