“We Are All Warriors” Campaign Inspired by Warrior

Tom Hardy and Joel Edgerton in Warrior
Tom Hardy and Joel Edgerton in 'Warrior' - © Lionsgate Films
The engrossing drama Warrior – which also has some incredible Mixed Martial Arts fight scenes – has inspired a campaign to celebrate real life everyday warriors. The campaign asks everyone to consider the question “What do you fight for?” and then share stories about teachers, coaches, veterans, and others who inspire us through their actions. One everyday warrior will be selected to receive a free hometown premiere of the film at an AMC Theater (the campaign’s corporate sponsor).
Warrior director Gavin O’Connor said of the initiative, “Everyone fights for something- from parents struggling to support families through tough economic times, to soldiers defending democracy, to teachers combating illiteracy, we fight for things that we believe in. I made this film to celebrate that quality of the warrior within us all, and am proud that this project is reaching out to so many people and inviting them to join in honoring those individuals who embody the qualities of a true everyday warrior. It all comes down to the question, ‘What Do You Fight For?’ and the broad range of partners and participants so far shows how universal and important this topic is.”
Warrior stars Tom Hardy, Joel Edgerton, Nick Nolte and Jennifer Morrison and is set for a September 9, 2011 release.
From the press release:
At www.WeAreAllWarriors.com, project participants can answer the question in their own words, nominate another everyday warrior, vote for their favorite warriors and rally friends and family to share their contender via Facebook and Twitter.
All of the project’s inspirational submissions will remain on the website to be shared with the world – a true army of some of America’s most extraordinary citizens is already forming, including Massachusetts’ lieutenant Governor Timothy Murray who fights for his constituents, beloved wrestler Anthony Robles, submitted by ESPN, who fought to ascend in his sport despite having lost a leg, Dolores Bastrop, nominated by her husband for her tireless fight for the poor, and Mike Hardin, nominated by a ‘proud neighbor’ for fighting for life, when he rescued a mother and child from a mobile home that had erupted in fire in while they slept.
The website will also regularly feature video diaries from both everyday warriors and celebrity guests including prominent bloggers, parents, coaches, troops, actors athletes, and pastors, answering the film’s central question ‘What Do You Fight For?’ in their own words.
To answer the question “What Do You Fight For” or to nominate a warrior fighting for something important to you, visit: www.WeAreAllWarriors.com.
Source: Lionsgate – August 11, 2011